A leading provider of news tech applications, Tele Mundo, today presents a new concept to the industry with the development of the news panel. It is a rich collection of features and functionalities specifically designed for the use of a newsroom staff or newsroom management team. With the inclusion of a powerful point-and-click interface, the panel provides unprecedented ease-of-use along with features not usually seen in other web-based tools. To enhance the functionality of the panel, a number of “add ons” have been introduced to expand the range of capabilities of the interface. These add-ons extend the reach and functionality of the panel beyond its current scope.
The key aim of the new technologies presented by Tele Mundo is to help news organizations to become more agile and dynamic while providing greater control over their content. In this respect, the panel helps to streamline workflow and increase the speed at which new technologies can be deployed. In the same way, it also enables news organizations to reduce their operational cost by migrating processes to a new platform and lowering the overall operational cost of the company. This allows news organizations to focus on core business processes without the distraction of technical infrastructure. The new technologies that can be utilized by newsrooms in this regard include: PDF Readers, RSS Feed Readers, Atom Feed Readers, Document Readers, Mobile Platforms for Android, iPhone, Blackberry, Windows and Symbian-powered smart phones and tablets, and Cloud Storage. The modern newsroom can access these applications via the browser, tablets, smartphones, and mobile platforms of the organization.
In addition, these new technologies provide a host of new functions and capabilities that can be implemented on the news operations. This helps to enhance the functionality of the news operations through the development of: Localisation of content, segmentation of feeds based on geographic location, integration with social media, and the ability to deliver content across multiple devices including mobile phones and tablets. Finally, localisation of content allows newsrooms to provide a consistent “feel” of the news as delivered from a local newsroom. This helps in generating higher viewership, and driving more targeted traffic to news websites.
This also enables news operations to broadcast their newsroom as an aggregator of content from a variety of sources. For example, newsrooms can choose to publish live streaming news, stories picked up by social media users within their own location, and stories picked up by other web and online publishers. News operators can also choose to publish pre-written material that can be syndicated across a variety of online and offline sources. Newsroom can also choose to syndicate news stories and reports from a variety of local media outlets, including radio stations, television stations, and print media sources. These online sources and offline sources of news can use a broadcast standard to deliver the content and enable the delivery of news segments across multiple networks, platforms and devices.
Tele Mundo is another newsroom automation solution offering innovative solutions for newsroom personnel. This is achieved through the incorporation of an EDT (electronic display transpose) platform. An EDT is a real time interactive panel which allows panelists to interact with the telemundo desktop. The interaction takes place through the use of touchscreens or virtual keyboards. By integrating this technology with a panelist control system, it is possible to provide a comprehensive range of functional capabilities that include multi-point data capture, multi-touch paneling, multi-screen capability, data synchronization, and the ability to capture content across multiple platforms.
In a recent survey conducted by forecasting experts and a national think tank, it was noted that as compared to traditional methods, incorporating new technologies such as eDT and teleseminars in the workplace proved very beneficial for employees and helped them to take up new technologies with ease. This increase in brand loyalty and engagement levels helped reduce the churn rate of new technologies at work and improve productivity. With increasing customer expectations and decreasing workloads, telemundo and other newsroom automation solutions can prove extremely useful for news organizations. Integrating these systems with existing management tools such as ERP systems and SCM (social media management) can also help newsrooms stay on top of their game and help retain valued staff.